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Purveyor House
strategic branding + creative design • bakersfield, ca
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REFLECT + PLAN // SURVIVE THE DECEMBER CHAOS // WEEK 4

You made it out of the year-end stretch, maybe barely, but you did it. High-fives all around.
 
The New Year is right around the corner. January promises a blank slate, the opportunity to set new goals and, make some improvements. Now is the time to do some actual planning to avoid being in the same crummy chaotic end-of-year cycle that makes you insane.

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Ashlee GrishaberComment
ASSESS // SURVIVE THE DECEMBER CHAOS // WEEK 3

So, you are still grinding it out but HANG IN THERE! You are nearing the end of the busiest season of the year. It will get better because are more aware of the things that are driving you up the wall. And the good news is, we are here to help you get to that place. Let's go over how to make this experince translate into insight + improvement!

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Ashlee GrishaberComment
How to Use the Holidays to Reinforce Your Brand, Even On Christmas

The holidays are here and with it the temptation to post that really cute looking cartoon Santa wielding a “Ho Ho Ho” sign written in Comic Sans. Unless your brand is a clipart website or a preschool, avoid that Santa. The same is true for using really lame stock photos that don’t in any way represent you.

Keep your brand voice, mission, and visual atheistic in mind as you approach the holidays. It’s a great time to post well wishes, discounts, special events, etc., and like any post you create, holiday posts should be on point with your brand strategically and visually, if not even more so, because you most likely have more eyes looking your way.

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Ashlee GrishaberComment